Two busy marketing professionals are repeatedly asked for guidance by companies that want to navigate the rapidly changing digital jungle. How do I combine traditional with digital advertising? Do I drop all traditional advertising? What is the best combination for reaching my customers? Many have found that when they enter the new digital jungle they are held hostage by their young kidnappers. Unable to decipher the ever changing digital tribal language, companies reluctantly pay for services that feel more like ransom payments than a fair payment for services delivered. Susan Taylor and Pat Walker, joined their super hero marketing powers, to control the digital and social forces. They would now show companies the right way to combine traditional, digital, and social marketing techniques. With over 50 combined years in B2C and B2B landscapes, the team started Connect Marketing Group to lead the way. Since when should a digital specialist be Approach us with your challenge and we will look at your product/service, customer demographics, business goals, marketing budget and then creatively use appropriate traditional, digital, and social tools to bring measurable results. Maybe you want to improve your digital marketing plan or investigate social media, but don’t know where to start or how to create synergy with your other marketing tools in place. WE CAN HELP! Join forces with Connect Marketing Group as you head into the future, knowing you are using the right tools and appropriate budget to meet your goals. “It’s a cruel and random world, - Hiromu Atakawa
About
paid the same as a neurologist?
Are they saving lives?
but the chaos is all so beautiful.”
The Connect Marketing Team delivers over 50 years of marketing experience to their clients.
We are ready to offer our vast knowledge of B2C and B2B traditional, social, and digital marketing to your business or organization. Contact us and to determine the most cost effective way to meet your goals and build upon your success.
Strategically, Susan has maximized marketing programs for a wide range of companies including retail, restaurant, hospitality, distribution, cellular, banking, mortgage, ecommerce, and entertainment industries.
Pat has successfully worked with hundreds of clients including Red Bull, Vitamin Water, and Harley Davidson. Throughout his career, he has successfully and creatively built regional, national, and international brands within a wide range of industries.
Consumers have more commercial messages vying for attention today than ever before. It’s crucial to work with a company that understands how to develop a creative approach that will break through the clutter and help you stand out from your competition.
Connect Marketing Group is a full service agency with experience placing media in traditional, digital and social mediums. Some media companies focus on one type of media, such as digital or social. At Connect, the medium we choose is revealed to us through solid analysis.
Our extensive market analysis not only helps us with our media plan, it also leads us to understanding the production style that will be most effective with your customer base. From the script, to images, graphics and music, all elements of production are key for success.
Public use of digital and social media for news, information and entertainment continues to rise. Connect Marketing understands how to shift your marketing from “telling” your customer about your products and services to “involving” your customer in a conversation that leads to product loyalty.
“Five guys on the court working together can achieve more than five talented individuals who come and go as individuals.”
– Kareem Abdul-Jabbar
Audio-Radio, Print/Direct Mail, Social/Digital and TV samples show the range of creativity CMG partners have built their success on. Want to find the right mix for your organization or just want to try a sample of our services? We are marketers first of all, selecting the available tools to share your message. Browse a few of our portfolio samples to get a feel for our range of work.
“Never stop testing and your advertising will never stop improving.”
-David O
Sharing our thoughts, educating the world, meeting like-minded, or even better, different-minded professionals keeps us going forward. Learning and sharing is the key to connecting all of these creative ways to reach customers. Give us a call to learn more about our latest thoughts or email us to share your thoughts about this crazy marketing world!
When does an office become more than just an office? Why not use your space to articulate and legitimize who you are and what you do. Earl & Brown approached CMG looking for a way to leverage their remodel of their new corporate campus into another tool that sells the story. The CMG group had […]
When does a friendly marketing reminder become stalking? We have all experienced the websites that don’t let you leave, the ad that creepily appears on every page you visit, or a pop-up chat window wanting to know what it’s going to take to complete the sale. Why do marketers do things digitally that they would […]
Finding unique and creative solutions for a client’s marketing challenges. Here’s a quote I love, “Help others achieve their goals and, in turn, you will achieve yours.” That quote is from one of my heroes, Bill Walker, or as I called him, DAD! Today, I want to share a time when creative thinking, along with […]
Three tips for making sure you come out with a top-notch video. Tip #1 Identify and Manage Your Expectations If you are planning a video for whatever purpose, corporate, youtube channel, tv commercial or promotional, the principle is the same as for purchasing anything from a car to a cellphone, you usually get what you […]
